Cooper, R., Evans, M., 2010.
Breaking from Tradition: Market Research, Consumer Needs, and Design Futures
| Output Type: | Journal article |
| Publication: | Design Management Review |
| Publisher: | Wiley |
| ISBN/ISSN: | 1557-0614 |
| URL: | dx.doi.org/10.1111/j.1948-7169.2006.tb00032.x |
| Volume/Issue: | 17 (1) |
| Pagination: | pp. 68-74 |