Evans, M., Sommerville, S., 2007.
Seeing is believing: The challenge of product semantics in the curriculum
| Output Type: | Conference paper |
| Publication: | DS 43: Proceedings of E and PDE 2007, the 9th International Conference on Engineering and Product Design Education |
| Pagination: | pp. 111-116 |
This paper outlines an approach for deconstructing product semantics into a language that is appropriate for design education. The author's evidence that this enables students to articulate design problems in a new way; to engage in research about the meanings their designs might have for others; and to enhance their ability to defend their proposals in the face of competing discourses. Case studies and examples of student engagement are presented and discussed.